+31 (0)6 5465 1346 | info@theonlinescientist.com

The Online Scientist - Science Communication logo


About Liesbeth Smit

Liesbeth combines her knowledge of science communication, technology and design to explain difficult topics to a wide audience. You can use her practical tips immediately in your presentations to create a bigger impact. She developed dozens of websites, e-learning modules for The Online Scientist and published a best-selling book about nutrition science.

30 questions to improve your website development

Before building a website we advise you to think about why you need a site, who your audience is, and what goals you want to achieve. We developed this website optimizer to help us understand your goals and wishes for your new website and to manage expectations. Please fill out this optimizer for your project and take it to our first meeting! You will receive a copy of this information in your inbox. *we will only use the (personal) information you fill out in this form to write a quote for your offer . We do not share this information with others, see for more information about how we handle your data our privacy statement.


30 questions to improve your e-learning course development

When you are thinking about developing an e-learning course, it’s good practice to think about the purpose, your target audience, and the learning goals before you start. For this purpose we developed the e-learning optimizer that helps you to discover what you need before you start building an online tool. It helps you to define your ideas, and will help us understand you and help you better. So if you can, please fill out this optimizer for your project and take it to our first meeting! If you have no idea about some of the questions, just skip them and we’ll talk about it. Download the optimizer as a PDF


Improve your scientific presentation slide design with 5 simple tricks

We wrote the title with the word ‘slides’. Yes, slides. Because let’s get one thing clear first; the fact that we dislike so many presentations is not because presentations or slides are bad. What’s often wrong is the execution of the presentation. People are very visual, so a combination of a story with images works very well to convey information. A movie works best, but a presentation is the next best thing. As a consequence, there is nothing inherently wrong with PowerPoint or Prezi – besides perhaps the potential of the latter to make you a little motion sick. There is no need to run with the latest gimmick when we can just improve our use of slides. This is easier said than done of course, because even though we all have been working with presentations for decades, this doesn’t make everyone good at using it. Maybe even the other way around (hello lecturer who recently moved on from overhead projectors!). Use your slides as the illustrated background to the story you tell At The Online Scientist, we have been working with professors that wanted to get their message very clear. They asked us to help them do that by giving their slides a make-over. In this blog we want to share some of those tips with you. This is very hands-on, and assumes you have your story crystal clear. If you feel like you need help with your story, it might be better to start with this blog with tips on how to write the story of your presentation. 1 Write conclusions, not descriptions. It’s ‘good practise’ amongst scientists to put the title of a graph on the slide, as if that explains it [...]