The nuts and bolts about creating a personal academic website
Are you a researcher looking to create a website to showcase your work? This workshop the perfect place to start. We will cover topics such as choosing a domain name, setting up hosting, designing your website, and adding content. You will learn how to avoid the pitfalls of common research websites and make a great first impression to your peers and future employers. This workshop will be the starting point of creating your own professional-looking website that will help you promote your research.
English or Dutch
Online or in-house
What you will learn
- How to define your goals and audience
- Creating a great slogan
- What to put on your website
- How to create a good structure (and navigation menu)
- Choosing a good domain name
- Choosing a hosting service
- Choosing the right website builder
- How to create your visual brand
- Tips on designing a great logo
- How to write great content for the web

A workshop by
Liesbeth Smit, MSc
Liesbeth is the creative force behind The Online Scientist. She is on a mission to make science sexy. By combining graphic design and technology, she explores innovative ways for researchers to communicate their work. Since stepping away from her PhD in nutrition science in 2012, she has created dozens of websites, infographics and explainer videos.
A workshop with Liesbeth is guaranteed to keep you alert and paying attention. Her workshops are brimming with practical tips that you can use immediately to create effective and beautiful presentations, posters and graphical abstracts. Her aim is to help you create memorable forms of science communication that grab attention and make an impact.
We were struggling with the message of our website for some time and Liesbeth helped us clarify it and find the best way to broadcast it. Our team at Global Surgery Amsterdam received a very insightful and interactive website content workshop from Liesbeth. The workshop helped us define our goals, find our audience and gave us input to move forward with the process of redefining our website. Thank you Liesbeth!
I very much liked the hands-on exercises and the feedback that we got on them!"

Liesbeth and Stephan inspired me to think better about the communication of my research. I thought it was especially cool to learn how to convey a message in such a way that you can attract attention even with the most complex topics. In the future I will package all my messages in a more creative format."
David Oerlemans, student at HAS
This workshop is flexible!
Do you like this workshop, but are you looking for something slightly different? No problem! We offer our workshops in various configurations from inspiring keynote, to interactive sessions and immersive multi-day courses.
We can also combine some workshops to create a full-day program, or fit a narrower time slot by giving a lecture highlighting the most important insights.
Fill out the quote form below to tell us the time you have, the amount of participants and the level of interactivity so we can find a solution.

Our terms and conditions for workshops apply to all our workshop (currently available only in Dutch).
All our science communication workshops
Impact through creative science communication
Get creative with your science communication for impact!
Basics of science communication, pitch your research to any audience
Learn how to engage your audience effectively
Design effective posters, graphical abstracts & infographics about your research
How to communicate your research visually
Science and journalism: how to pursue and navigate media attention
How to engage media with confidence
Create clear & compelling science presentations using PowerPoint
Avoid the PowerPoint traps and visualize your message
Storytelling for scientists: fresh perspectives for your narrative
Use narrative techniques to talk about your research in a new way
How to write engaging posts for social media
Get inspiration for your next post to create an impact online!
Get noticed & improve your online presence
Your first steps towards a better online profile