Get creative with your science communication for impact!
What do you consider impact? Is it publishing a peer-reviewed paper, and hoping a lot of people will read it? In this workshop we look beyond academia and make you think about your goal, audience and the message you are sending. How do you plan to achieve that people want to pay attention to what you are saying?
Motivate yourself to get more out of your research!
Using short interactive exercises, we help you determine your message and goal (spoiler alert: it’s never just ‘informing’ the public). We then zoom in to help you step into the shoes of your target audience, and teach you what steps you need to take to prevent your message from being misunderstood. We briefly cover all aspects of science communication and how they can contribute to your impact as a scientist. Whether it’s writing a paper, giving a presentation, creating an infographic, being visible on social media, or appearing in a television show.
Available as keynote or workshop. If you choose this workshop in a 2-3 hour interactive lecture format you will get creative yourself and design new ways of science communication in smaller groups.
English or Dutch
Online or in-house
What you will learn
- How do you formulate your message and goal?
- How do you connect your message to your audience?
- How to make sure your message creates the impact you desire?
- What medium is the best fit for your message?
- Inspiration, examples and tips on new ways to communicate your research
A workshop by
Liesbeth Smit, MSc
Liesbeth combines her knowledge of science communication, technology and design to teach you how to communicate better to any audience. She asks tough questions to make sure you create real impact, and she’s excited to share her decade of design experience with you.
Her workshops are brimming with practical tips that you can apply immediately to your reports, presentations, posters and infographics. By following one of Liesbeth’s workshops you will learn the skills you need to get people to pay attention to your message.
Our research team enjoyed this workshop very much! Liesbeth explains how you can create more impact with your research by thinking a step further. An interactive workshop with a lot of positive energy!”
– Ilgin Arslan, Researcher Healthcare Data
I found the workshop entertaining, interactive and directly applicable in my work!
– Esther van Dijk, Programmaleider Koninklijke Kentalis
Liesbeth and Stephan inspired me to think better about the communication of my research. I thought it was especially cool to learn how to convey a message in such a way that you can attract attention even with the most complex topics. In the future I will package all my messages in a more creative format."
David Oerlemans, student at HAS
This workshop is flexible!
Do you like this workshop, but are you looking for something slightly different? No problem! We offer our workshops in various configurations. In addition to the 4-hour version, we can give keynotes, interactive lectures or split the workshop in two or three sessions.
We can also combine some workshops to create a full-day program, or fit a narrower time slot by giving a lecture highlighting the most important insights.
Fill out the quote form below to tell us the time you have, the amount of participants and the level of interactivity so we can find a solution.
All our science communication workshops
Basics of Science Communication
Learn how to engage your audience effectively
Presentation design
Avoid the PowerPoint traps and visualize your message
Science and the media
How to engage media with confidence
Storytelling for scientists
Use narrative techniques to talk about your research in a new way
IMPACT with science communication
Get creative with your science communication for impact!
Design Crash Course
Learn the design principles to create more impact
Poster design & graphical abstracts
How to communicate your research visually
Create a personal website
The nuts and bolts about creating a personal academic website
