Your first steps towards a better online profile
If you want to have impact, you have to be able to spread your message. You can’t always approach your audience directly, so being able to be found is important! This workshop of less than an hour will let you reflect on your current presence online, and help you craft the image you want to have, as well as one that is easily found.
The scientists you see online are those that journalists easily find on Google
You’ll learn about 3 ways in which you can increase your online presence and how to get your knowledge into the world. With hands-on tips and creative exercises to get your

English or Dutch
Online or in-house
What you will learn
- How can I get attention for my work and message?
- What do I look like online?
- How do I write a good bio?
- How can I play into questions my audience has?
- Different ways in which you can get your expertise to the public.


A workshop by
Liesbeth Smit, MSc
Liesbeth combines her knowledge of science communication, technology and design to teach you how to communicate better to any audience. She asks tough questions to make sure you create real impact, and she’s excited to share her decade of design experience with you.
Her workshops are brimming with practical tips that you can apply immediately to your reports, presentations, posters and infographics. By following one of Liesbeth’s workshops you will learn the skills you need to get people to pay attention to your message.
I found the workshop entertaining, interactive and directly applicable in my work!”
As a research team, we enjoyed this workshop! Liesbeth explains with clear examples how you can make more impact with your research by thinking a step further. An interactive workshop with a lot of positive energy!”
Liesbeth and Stephan inspired me to think better about the communication of my research. I thought it was especially cool to learn how to convey a message in such a way that you can attract attention even with the most complex topics. In the future I will package all my messages in a more creative format."
David Oerlemans, student at HAS
This workshop is flexible!
Do you like this workshop, but are you looking for something slightly different? No problem! We offer our workshops in various configurations. In addition to the 4-hour version, we can give keynotes, interactive lectures or split the workshop in two or three sessions.
We can also combine some workshops to create a full-day program, or fit a narrower time slot by giving a lecture highlighting the most important insights.
Fill out the quote form below to tell us the time you have, the amount of participants and the level of interactivity so we can find a solution.

All our science communication workshops
IMPACT with science communication
Get creative with your science communication for impact!

Basics of Science Communication
Learn how to engage your audience effectively

Poster design & graphical abstracts
How to communicate your research visually

Science and the media
How to engage media with confidence

Presentation design
Avoid the PowerPoint traps and visualize your message

Storytelling for scientists
Use narrative techniques to talk about your research in a new way

Social media
Get inspiration for your next post to create an impact online!

Increase your online visibility
Your first steps towards a better online profile
