How to engage media with confidence

Like it or not: (social) media are becoming an integral part of scientific success. This workshop will help you understand how the media work, and how you can use them to your advantage. It’s also very useful for scientists who want to prepare for interviews with journalists, and for those who want to use social media to showcase their work we include a section on the various social media and how you can use them creatively for science communication.

Understanding (social) media and using them to your advantage

English or Dutch

Online or in-house

What you will learn

  • What kinds of media are there, and how do they approach science?
  • What is the role of media and social media in science?
  • How do you get in touch with the media?
  • How do you prepare for an interview?
  • Bridging the gap between you and the journalist
  • Interview practise (Offline only)
  • Opportunities for scientists on social media (Online only)

A workshop by
Stephan van Duin, MSc

Stephan built a diverse portfolio in science communication over the years. After starting as a science journalist, he wrote books, appeared in the media, created TV-shows and museum exhibitions and brought science to festivals and the media. His experience as science press officer also means he knows the academic environment.

All this combines into an improvisation skill that will help anyone in one of his workshops – it’s hard to find a better sparring partner for science communication than Stephan.

It was great to think different about my topic, thank you.

I enjoyed the variety between general info and concrete (bad) examples/exercises. Thanks!

Liesbeth and Stephan inspired me to think better about the communication of my research. I thought it was especially cool to learn how to convey a message in such a way that you can attract attention even with the most complex topics. In the future I will package all my messages in a more creative format."

David Oerlemans, student at HAS

This workshop is flexible!

Do you like this workshop, but are you looking for something slightly different? No problem! We offer our workshops in various configurations. In addition to the 4-hour version, we can give keynotes, interactive lectures or split the workshop in two or three sessions.

We can also combine some workshops to create a full-day program, or fit a narrower time slot by giving a lecture highlighting the most important insights.

Fill out the quote form below to tell us the time you have, the amount of participants and the level of interactivity so we can find a solution.

  • One hour to multiple day sessions
  • Small groups up to 12 participants or large audiences

  • More or less interaction

  • For all levels: from PhD students to full professors and from support staff to full-on communicators.

Get a custom quote

Tell us about your needs and we’ll advise you about the best fit for your event, and attach a quote.

1 Step 1
Choose your workshop topic(s)Select all that seem interesting! Not sure? We can help you choose the one that fits your goal and participants.
Would you like us to host an online or in-house workshop?
LanguageWe offer all workshops in English and Dutch.
Is the date flexible?Tell us more in the accompanying email.
How much time do you have?Our workshops can fit in any time slot, but the more time you have (or fewer participants) the more opportunities for interaction & feedback.
What type of session do you prefer?We'll help you choose the option that fits your event best.

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Great! Thank you for your interest in our science communication workshops!

Don't forget to press send. We will get in touch to talk about the options and send you a proposal based on your answers. We're looking forward  to help you improve your science communication!

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